Which Type of Music Should You Play in Your Restaurant

Fine music being played in a restaurant sets the restaurant ambiance. It is no surprise that people love listening to music; however, people may find it surprising that Indians lead the world in this regard. A Digital Music Study in 2019 found that Indians spend more time listening to music than the rest of the world. Therefore, restaurant music can go well above setting the restaurant ambiance and attracting people to your restaurant. Check out the guide Which Type of Music Should You Play in Your Restaurant.
Perks Of Mellow Music For Your RestaurantHere are a few reasons why the right background music is essential for your establishment. 1. Restaurant AmbianceThe restaurant ambiance is a key element that remains in customers’ memories. After doing everything right, from finding the correct location to getting the perfect staff, music is that tiny detail that goes a long way to set your restaurant’s vibe. Choosing the right background music is crucial in setting the desired restaurant ambiance. For instance, if you run a cafe, it is recommended that you play soft, relaxing music enticing customers to stay longer. In contrast, as owners of fast-food restaurants, you should play energetic music to set the tone for eating fast and leaving. 2. Increase in SalesCustomers enjoy music, enhancing their overall customer experience. Studies have shown that restaurant music increases sales and induces positive emotions in customers. Moreover, the study showed that sales increased by an average of 37% when restaurants played brand-fit music instead of random music. How To Pick The Right Music For Your Restaurant?Confused as to which music should be best suited for your restaurant? We have got some tips for your restaurant! 1. Matching With Your BrandIt would help if you chose music that fits the overall theme of your restaurant. For instance, playing rock music may not suit a restaurant that attracts an older demographic. Music that resonates with your audience is the right choice for you. Music complimenting your restaurant’s style enhances customers’ dining experience and your sales. 2. Keeping It DynamicWhile it is crucial to maintain consistency in your music choices to represent your brand and set the restaurant ambiance, it is equally important not to make it repetitive. Switch between the playlists, artists, and tempos to keep it interesting. 3. Dialling It DownMusic volume can have dire consequences if not kept well. Don’t forget about the music volume in all the haste of selecting the right music. It is vital to remember that it is only background music you are playing with the customers; the volume should not be so loud as to turn your music from a pacifier to a nuisance. However, if you own a bar, loud music works in your favor, whereas slow music can dull the experience instead of being lively. 4. What’s the Time of the Day?The music you play in your restaurant must be based on the time of the day. Breakfast music can be calm and uplifting, while lunchtime music can have slightly more energetic songs. The music selection during dinner can involve a louder playlist to encourage more drink orders.
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