ECommerce

The Independent Retailer’s Guide to Instagram

The rise of Instagram — now the fastest growing social network — has many independent retailer owners wondering how they can get in on the action. Now with over 1 billion monthly active users, Instagram is a powerful social channel to influence the purchasing decisions of young adults. Here is The Independent Retailer's Guide to Instagram.
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ECommerce

Tips to Create an Engaging Facebook Live

Facebook has made it no secret that live video is a key way of getting your content in front of even more of your target audience. Some of the Tips to Create an Engaging Facebook Live. Facebook Lives are a great tool for independent businesses because they: Provide completely unique video content, generating watch times that are 3x greater
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Restaurants

How to Make Your Restaurant Insta Famous

In a world where we’re obsessed with clicking and posting pictures of everything and anything we do, it’s not a surprise that Instagram has become a necessity for anyone wanting to be updated or relevant…or both! We’ve come a long way from using Instagram to post pictures of landscapes and our meals to entire businesses running
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ECommerce

Advantages Independents Have Over Amazon

Some articles suggest Amazon is the death of small and independent retailers, while others say there is nothing to be concerned about. Whatever your opinion is of the future, there is no doubt that the face of Australian Retail will change, just as other markets have, with Amazon’s arrival in Australia in the near future. Here are the
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ECommerce

Proven Ways to Boost Your Email Clickthrough Rate

High email open rates aren’t valuable if you’re not truly engaging with your audience. A marketing email’s main goal is to boost site traffic and increase sales. Along with your email’s Open Rate (how many people you sent the email to, divided by how many people opened it), your email’s clickthrough rate (CTR) is the best way
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Restaurants

Branding Tips to Step Up Your Social Media Game

Not too long ago, consumers were only exposed to and influenced by brands that had the means to launch expensive commercials or magazine spreads. It was a market saturated by multimillion-dollar companies, airing commercials at the right time with the right message. Here are Branding Tips to Step Up Your Social Media Game.
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Restaurants

Different Types Of Beer Glasses You Must Know About

What comes to mind when you think about a drink to unwind after a long day or going out with friends for a casual night out? Beer! Beer is a drink for every and any occasion. It tastes even better when served when cold. Talking about serving, if you are into the bar industry or are aspiring to open one someday, then this is a blog just for you.
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